Privacy Policy
Last updated: April 22, 2026
This Privacy Policy describes how WordRise ("we", "us", "our") collects, uses, and shares information when you use Word 'em Up (the "App"). By using the App you agree to the practices described here.
1. Information we collect
1.1 Information you provide
- Account information: if you sign in with Google, Apple, or Email, we receive your email address, display name, and a unique user ID from the authentication provider.
- Nickname: if you choose a pilot nickname, it is stored in our database and shown on global leaderboards.
- Referral codes: a 6-character code is generated from your user ID for the friend-invite feature.
1.2 Information collected automatically
- Game statistics: scores, waves reached, best combos, words cleared — stored in leaderboards linked to your user ID.
- Crash reports: if the App crashes, Firebase Crashlytics may send anonymized crash data (stack trace, device model, OS version) to help us fix bugs.
- Usage analytics: Firebase Analytics collects anonymized events (session starts, level completions, purchases) to improve gameplay.
- Advertising identifiers: Google Mobile Ads may access your device's advertising ID (AAID on Android, IDFA on iOS — after your consent) to serve relevant ads.
1.3 Information we do NOT collect
- Precise location
- Contacts, photos, SMS, or call history
- Health or fitness data
- Financial or payment information (purchases are handled directly by Apple/Google; we never see your payment details)
2. How we use your information
- To provide leaderboard rankings and nickname display
- To operate the friend referral system
- To debug crashes and improve app stability
- To serve ads and process in-app purchases
- To prevent cheating through Firebase App Check and Firestore security rules
3. Third-party services
We use the following third parties. Each has its own privacy policy:
- Firebase (Google) — Auth, Firestore, App Check, Crashlytics, Analytics — firebase.google.com/support/privacy
- Google Mobile Ads (AdMob) — policies.google.com/privacy
- Google Sign-In — policies.google.com/privacy
- Sign in with Apple — apple.com/legal/privacy
4. Data retention and deletion
Your data is retained for as long as you have an active account. You can delete your account at any time from Settings → Delete Account inside the app, or by emailing our.bug.farm@gmail.com — see our full Account Deletion page for details. This permanently removes:
- Your authentication account
- Your leaderboard entries (Classic and Time Attack)
- Your player profile (nickname, referral data)
- Locally stored game data
Deletion is immediate and irreversible. Anonymized analytics events may persist in aggregate form.
5. Children's privacy
Word 'em Up is rated for ages 13 and over. We do not knowingly collect data from children under 13. If you believe a child under 13 has provided us with personal information, please contact us at our.bug.farm@gmail.com and we will delete it immediately.
6. International data transfers
Our data is stored in Google Cloud regions (primarily US Central, nam5). By using the App you consent to this international transfer.
7. Your rights (GDPR / CCPA)
Depending on your jurisdiction, you may have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion (see Section 4 — you can do this yourself in-app)
- Port your data to another service
- Object to processing
To exercise these rights contact our.bug.farm@gmail.com.
8. Security
We protect your data with Firebase App Check (Play Integrity on Android, DeviceCheck on iOS), HTTPS-only communications, Firestore security rules with per-user write permissions, and local device encryption. However, no method is 100% secure; use the App at your own risk.
9. Changes to this policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with a new "Last updated" date. Continued use of the App after changes means you accept the updated policy.
10. Contact
Questions about this policy? Email our.bug.farm@gmail.com